6 Best Video Marketing Services Platforms | Must-Have Tools for Growth

Pippit | Effortless marketing video production

Pippit is a complete toolkit that offers a one-click video generator, editor, and high-quality templates to create professional footage in minutes. With features like AI avatars, auto-captions, upscale, MP4 background remover, camera tracking, and transitions, you can produce engaging content without advanced editing skills.

The platform also integrates with online stores, which makes it easy to generate product highlights and boost conversions. So, Pippit is your go-to tool to design ads, tutorials, or social media clips to improve your content strategy and brand’s online presence.

Quick guide to using Pippit for online video marketing services

With Pippit, you can produce video content for your marketing efforts with these simple steps:

STEP 1
1. Generate your content

First, sign up for Pippit and open "Video Generator." Click "Media" to upload your images or clips, or simply paste your product link to auto-fill key details.

Next, enter product highlights, upload your logo, and set details like target audience and pricing under "More Information." Adjust the duration, aspect ratio, script, avatars, and voices in advanced settings for a customized touch. Finally, hit "Generate" to create product highlights, unboxing, customer testimonials, and other videos.

STEP 2
1. Edit & customize

Click "Quick Edit" next to your chosen video to change the script, adjust captions, and fix any issues.

Select "Edit More" to fine-tune color, stabilize the footage, and reduce image noise, or transcribe videos and overlay captions for further customization. You can also add filters, effects, transitions, stickers, audio, or stock media, improve resolution, auto-reframe MP4 files, and swap backgrounds.

STEP 3
1. Export & share to social platforms

Click "Export" in the top right and hit "Publish" or "Download" to set your preferences. Your video is now ready to share on any platform!

Explore key features of Pippit for marketing video production

Pippit provides all the key tools to create, edit, and manage your content for video marketing. Let's explore them one by one:

• One-click video solution: Create product highlights, unboxing, customer testimonials, funny meme ads, and other video content with just one click! All you need to do is paste your product link or import the media and let AI do its magic.
• Advanced video editing: Fine-tune videos with filters, effects, transitions, and text overlays in Pippit's video editor. You can also adjust color, upscale the clip, add stock media, transcribe the video to overlay captions, stabilize shaky footage, and reduce noise all in one place.
• One-click video reframe: Auto-crop your videos with the "Smart Crop" or "Reframe" options to convert them into different aspect ratios instantly. The tool automatically adjusts the frame and keeps the subject in the center, so you don't have to worry about repositioning the elements manually.
• AI avatar and voices: Create or use the preset digital characters and voices in multiple languages and tones without recording audio. With this, you can easily generate presentations, product demos, and tutorials.
• Auto-publisher and analytics: Schedule and publish videos directly on social platforms with the "Publisher" tool in Pippit, track performance with built-in analytics to see what works best, and refine content for better engagement.

5 More video marketing services to boost your brand awareness

Wistia

Wistia is one of the top video marketing production services that offers video editing, marketing, collaboration, and analytics & reporting tools all in one dashboard. It even integrates smoothly with email marketing tools and CRMs for better lead tracking.

Vimeo

Another best video marketing services is Vimeo, which offers high-quality video hosting with advanced customization and privacy controls. It supports up to 8K resolution and live streaming with chat and polls. The basic editing tools in Vimeo allow trimming, color adjustments, and text overlays, while integrations with Final Cut Pro and Premiere Pro offer advanced editing options.

Filmora

Filmora is a powerful online video service marketing tool that not only lets you trim, merge, and split videos but also has advanced options to enable motion tracking, correct the color, and turn on keyframing. It even supports 4K editing and automatic audio syncing.

Powtoon

Powtoon is an animation platform that turns simple ideas into engaging animated videos and presentations. Its drag-and-drop editor includes templates, animated characters, props, and voiceover tools, along with screen recording for tutorials. The analytics dashboard tracks views, engagement, and social shares.

WeVideo

WeVideo is a cloud-based editor that allows video creation on any device. It offers multi-track editing, green-screen effects, royalty-free media, video templates, and other tools to make webinars, podcast videos, product highlights, tutorials, and more.

How to choose the right video marketing agency for your business

Choosing the right video marketing agency is important for creating content that supports your business goals. Here’s how to find the perfect fit:

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1. Consider your company's goals: Before looking for an agency, define what you want to achieve through video marketing, such as increasing brand awareness, highlighting products, or improving social media engagement. These goals will guide you toward agencies specializing in those areas.
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2. Evaluate the agency's portfolio: Carefully examine the past work, production quality, and storytelling abilities of the agency. Their portfolio will show you their style, expertise, and ability to adapt to different industries and concepts.
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3. Check client testimonials and reviews: Always look beyond star ratings and read detailed reviews about your selected marketing services video agency's communication style, meeting deadlines, and ability to deliver results. This research gives you a clear picture of what working with them might be like.
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4. Consider their process and technology: Understand how the agency approaches video creation. Ask about their production equipment, editing software, and how they handle revisions. This will help you see if they produce the quality and style you're looking for.
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5. Discuss your budget: Be clear about your budget from the start, and ensure you get a detailed breakdown of costs, including any extra fees. Having this conversation early prevents surprises and ensures you get maximum value for your investment.

Tips on maximizing ROI using effective online video marketing service

To get the most out of your campaigns, you need a solid approach that boosts ROI. Here are some video marketing tips to help you get better results:

• Use multiple platforms for video marketing: Make sure to share your videos on YouTube, Instagram, Facebook, and TikTok. Since each platform has its own audience, reaching more of them increases your chances of engagement and conversions.
• Create engaging videos: Focus on creating videos that capture attention quickly and keep viewers interested. For this, you can use storytelling, engaging media, and clear messaging to ensure your content stands out and connects with viewers.
• Optimize content for search engines: Always include relevant keywords in your video titles and tags, and write detailed descriptions that accurately explain your content. Consider adding closed captions to improve accessibility and improve your SEO
• Keep up with the latest trends: Follow the current video trends, such as short-form clips, interactive content, live streams, stories, or AR features. This keeps your video content fresh and engaging for your viewers.
• Measure and adjust the strategy: You need to track metrics like view count, engagement, and conversion rates to assess your video's performance. Then, use these insights to tweak your video marketing strategy and improve ROI over time.

Conclusion

In this article, we've listed the best video marketing services, such as Pippit, Wistia, Vimeo, Filmora, Powtoon, and WeVideo. We've also shared the steps to choose the right agency and tips on maximizing ROI using effective services. Among these tools, Pippit is an excellent choice for video marketing because it provides video generation, editing, and management tools all in one dashboard. Give Pippit a try now to see the difference it can make for your business!

FAQs

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1. How do I choose the right video marketing service?

To choose the right video marketing services, identify your business goals and consider what you want to get with your videos, such as increasing brand awareness, driving traffic, or generating leads. Look for a service that meets those objectives and offers the features you need, like video editing tools, hosting options, and analytics. Pippit is a great choice for businesses looking for an all-in-one solution. With its easy-to-use video generation, editing, and management tools, you can create high-quality videos that support your goals from one convenient dashboard.

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1. Can I create free marketing videos online?

Yes, you can create free marketing videos online using various tools that offer basic editing features and templates. Many platforms allow you to produce videos at no cost, but they might have limitations like watermarks, limited export options, or fewer customization features. Pippit is a great option if you’re looking for a more advanced video creation experience. It provides free access to essential video generation and editing tools and does not add any watermark to your final output.

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1. How can service marketing videos benefit my business?

Service marketing videos effectively communicate your value proposition to potential customers. They engagingly display your services, build trust, and explain complex offerings simply. Videos are also highly shareable, which allows your message to reach a huge audience and increase customer engagement. Pippit can help you create professional service marketing videos quickly and easily. It also has an auto-publishing and analytics tool to schedule and track your content on Facebook, Instagram, and TikTok.