For many creators, the real struggle is finding a tool that's fast, easy to use, and doesn't turn a simple video into a weekend project. That's where Adobe Express steps in. If you're tired of heavy apps that slow you down or free plans that won't give you enough options, this one might be worth a shot. In this article, we'll explore its key features, step-by-step instructions to use it, and its pros & cons.
Adobe Express features breakdown: what sets it apart
Adobe Express is a lighter, simpler tool from Adobe. You don't need a fancy laptop to use it, and it doesn't ask for hours of your time. It helps you create videos, posters, stories, and more without making you feel like you're learning software for the first time.
Let's talk about what you'll get once you open it.
Key features
- Generative fill: Create images and layouts from a text prompt, get rid of random people in the frame, add a fresh sky where there was none, or generate text effects.
- Design assets: Get a big library full of ready-to-use stuff like brushes, textures, graphics, overlays, illustrations, frames, and more. These help you build your design faster without searching all over the internet or starting from scratch.
- AI magic tools: Includes quick tools to remove the background, add captions to your videos, generate QR codes, trim, resize, or merge clips, animate characters, and even convert file formats.
- AI motion brush: Supports AI add-ons to add small movements to your image, turning it into a short video.
How to use Adobe Express: step-by-step
If you've never used Express before, don’t worry. Here’s how you can start creating without getting stuck:
- STEP 1
- Access Adobe Express
Go to the official website or get the app on your phone. Sign in with an Adobe account or create one. You don't need to download any heavy software, which saves time and storage.
- STEP 2
- Edit your video
Pick a template or start from scratch. Upload your clips or images. Drag them into the timeline, trim them, adjust the size, or change the layout. You can use design assets, add text, throw in some transitions, or use AI tools to clean up the video.
There's no guessing here. Each option has a name and a preview so you can see exactly what it does before you apply it.
- STEP 3
- Export and share
Once you're done, hit the download button. Choose the format you want (MP4 for videos, PNG or JPG for images). You can also publish your video/image directly to your social media account or send a link to someone.
Explore an in-depth review of Adobe Express
Every tool has its strengths and flaws. Adobe Express is no different. Here's a quick list to weigh the good and the bad.
- Useful templates: You can pick from thousands of pre-made designs for videos, flyers, or social posts.
- Quick export: It doesn't take forever to render your project. You can save your file in just a few clicks.
- Brand kits: Save your logo, colors, and fonts in one place. So, every time you make something new, it already matches your brand style.
- TikTok Symphony Assistant: Connect Adobe Express with TikTok's Symphony Assistant to get music recommendations for your content based on current trends.
- Collaboration feature: Work on the same project with others in real time. Just share a link, and your teammates can jump in to add edits or give feedback. It's easy to manage group projects without sending files back and forth.
- Limited on free plan: Some features, like premium templates and fonts, are locked behind a paywall.
- Video editing is basic: You can't do detailed cuts or multi-layer editing like you would on advanced software.
If these cons are a dealbreaker, or if you want a smoother workflow with better e-commerce tools, you can try Pippit.
Explore the top Adobe Express alternative: Pippit
Pippit is made for online sellers, content creators, and small business owners who want quick, high-quality visuals without wasting hours editing. It’s perfect for making product videos, social posts, and clean images straight from your Amazon, Shopify, or TikTok Shop links. You get auto video generation, background cleanup, e-commerce integration, and publishing tools.
Guide to making videos using Pippit
Click the link below to get started, and then follow these three easy steps to use the one-click video solution in Pippit:
- STEP 1
- Go to video generator
Sign up first, then look for "Video generator" and click that. Now, you can just upload your own videos or pictures from your computer, or if you're showing off a product, you can even paste a link, and the system grabs some info to help you out.
- STEP 2
- Create an AI-powered video
Hit "Edit More" and import your logo, type your brand name, and pick a theme that fits what you're going for. Then, scroll down to "More Info" to add some details about whatever you're promoting, and choose how you want the video to look. The "Video Settings" area is where you really get to play around. You can pick an AI voice to talk in your video, grab an avatar to be your face, decide how long you want the video to be, and choose your language. When you're all set, just hit "Generate," and it'll make your video.
- STEP 3
- Refine & export
Check out the videos and click "Edit More" or "Quick Edit" to fix anything you don't like in the editor. When you're happy with it, hit "Export." Select the file format, resolution, and frame rate, and then save the video right to your device. You can also set it up to post directly to Instagram, TikTok, and Facebook.
Three steps to create images using Pippit
Follow these quick steps to create product images with Pippit:
- STEP 1
- Access Image Studio
After accessing the Home page, click "Image Studio." Look for the "AI Background" feature and click it. You can simply drag & drop your product photos from your computer, use any digital files you've got, or even grab pictures straight from your online store.
- STEP 2
- Create product images
Pippit automatically erases the background for you, which is pretty handy. Now, you can click "AI Background" in the left panel and select a preset or provide a text prompt to place your product in a professional setting. You can also hit "Background Color" to create a transparent background or choose a solid shade.
- STEP 3
- Export to your device
Finally, when the product picture looks just how you want it, you just hit "Download." Pick the size and file type you need, and hit "Download" again to save it.
Discover the magical features of Pippit
- One-click video generation
Drop in your product link from Amazon, Shopify, or TikTok Shop or upload media files. Pippit automatically creates ads, memes, product highlights, testimonials, or POVs. It even writes the script and adds a digital character, captions, and a voiceover.
- AI product images
Clean up messy backgrounds for your products. You can keep it transparent, swap in a solid color, or let the tool generate a better background for your product. It makes listings look sharp without needing a photographer.
- Robust video and image editing space
Inside Pippit, you get everything you need to fix your visuals. Remove backgrounds, fix bad lighting, sharpen details, or add effects. You can also increase the resolution, add stock videos, use fun stickers, overlay text templates or themes, retouch faces, and more in one place.
- E-commerce marketplace integration
Connect with your Amazon, Shopify, or TikTok Shop to pull product info right into your workspace and create ready-to-post images or videos with just one click. No need to type things out or upload everything manually.
- Auto-publisher and performance analytics
After you're done editing, Pippit can post the content for you on different platforms. It also tracks how your videos perform through views, clicks, and more, so you can see what's working and what needs a change.
Conclusion
In this article, you saw what Adobe Express offers, how to use it, and where it falls short. It's great for quick edits and simple content, but it doesn't cover everything creators and online sellers need. That's where Pippit makes a difference. It includes a one-click video solution, video and image editors, quick tools, and hundreds of licensed templates to get you started. So, if you want to spend less time editing and more time growing your shop, Pippit is worth a try.
FAQs
- 1
- What is generative fill?
Generative fill lets you create images or templates and add elements to existing pictures using a simple prompt. You can also generate text effects to overlay on your videos or photos. With Pippit, you get a similar option to produce images and posters from text descriptions and a reference image using AI.
- 2
- How does Acrobat for Business integrate with Express?
Acrobat for Business works with Adobe Express to make handling documents easier. You can open PDFs, sign them, or add text and images directly inside Express. It’s helpful when you're working on reports, posters, or anything that mixes design and files. You can also keep everything organized in one place.
- 3
- Do I need to start from scratch while creating a video?
No, you don't have to start from zero. Pippit gives you a video generator, templates, stock footage, and design elements you can use right away to generate or create footage. You can upload your own clips or photos, too. If you're short on time, these options can help speed things up for you!
