Best Ad Solutions: Increase Brand Awareness and Bring More Customers

Top creative ad solutions to boost your brand awareness

Reaching the right people takes more than just ads. It requires smart strategies that get the attention of your audience and create trust. So, here are some creative ways to do this:

• Content marketing: Ensure you create interesting stuff like blog posts, videos, or podcasts. They should either solve your customers' problems or entertain them, and you can talk about your product too. This way, people remember your brand without feeling like you're just selling it to them.
• Influencer program: Consider partnering with social media personalities whose followers match your target audience. When these influencers authentically share your product, their online community sees it as a personal recommendation. Due to this, they are more likely to check out your product.
• Events sponsorship: You can sponsor sports events, conferences, or music festivals to put your business in front of a targeted crowd in a real-world setting. It’s a great way to show community support and gain visibility in a meaningful way.
• Contests and giveaways: Another best ad solution is to run fun contests or giveaways to encourage participation and excitement around your business. People love freebies, and it’s an easy way to collect user-generated content for marketing and grow your social media following.
• Social media marketing: Always ensure that you build a strong presence on relevant Facebook, Instagram, TikTok, and other social platforms. You can do this by sharing some content, starting conversations, responding to comments, and running paid ads to reach more people and create a loyal community.
• Referral and loyalty programs: Last but not least, reward your old customers for bringing in new ones and staying loyal to your brand. For this purpose, create a simple point system or offer exclusive perks that make people feel special while naturally encouraging them to spread the word about your business.

Tips for choosing the right ad solutions for your business

Let's explore the key factors that'll help you make smart decisions about where and how to advertise your business:

• Know your audience: Always start by understanding who your ideal customers are, such as their age, interests, online habits, and pain points. This knowledge lets you create messages that speak directly to them.
• Access your budget: Try to determine how much you can spend without stretching yourself thin and break it down into monthly plans. Consider both your immediate spending capacity and the potential return on investment for different ad types.
• Select the right platform: Not all platforms work for every business. If your audience is active on social media, invest in ads there; if they rely on Google searches, focus on search ads instead.
• Add a compelling CTA: Make it crystal clear what you want people to do after seeing your ad. You can add a strong CTA button, like "Shop Now," "Get a Quote," "Learn More," or "Sign Up Today," to create urgency around your ad.
• Use engaging advertising content: Ensure you design ads that get attention through strong visuals, clear messages, and a unique brand voice. Your content should tell a story or solve a problem while standing out from the sea of ads people see every day.
• Access your performance: Keep track of how your ads are doing through metrics like click-through rates, conversions, and cost per acquisition. Then, use these insights to tweak your approach, double down on what works, and stop spending on what doesn't.

How is Pippit shaping the future of ad solutions for marketers

Pippit offers features like one-click video generation, customizable AI avatars, and pre-made templates to let you produce engaging ads, banners, posters, menus, flyers, email headers, and more for your marketing campaigns.

Moreover, with tools for scheduling, auto-publishing, and performance insights, you can even manage your social media campaign and improve marketing strategies.

Steps to create video ads with Pippit

To create video ads for your marketing solutions, follow these steps on Pippit:

STEP 1
1. Generate your video ad

To start, sign up for Pippit and click"Video Generator." Then, click " Add Media" to upload your pictures or clips or paste your product link to pull out the details automatically.

Enter the product highlights, import your logo, set your target audience and price under "More Information," and configure the advanced settings for the duration, aspect ratio, script, avatars, and voices. Then, hit "Generate" to get ads related to product highlights, unboxing, customer testimonials, and other topics.

STEP 2
1. Customize the video ad

Click "Quick Edit" next to the video you like. Now, you can adjust the script, change the caption style, and fix other issues (if any).

Otherwise, click "Edit More" to apply filters or effects, add transitions between scenes, overlay stickers, audio, or stock media, and do the basic settings like color correction, stabilization, and noise reduction. You can also transcribe your videos and overlay captions, increase the resolution, trim or crop MP4 video, remove the background to add a new one, and enable camera tracking.

STEP 3
1. Export & share to social platforms

Finally, hit the "Export" option in the top right corner of the screen, choose "Publish" or "Download and set the export settings. Then, click "Export" again to share or download the ad video to your device.

A quick guide to making image ads using Pippit

You can follow these three quick steps to make image ads for your marketing campaigns with Pippit:

STEP 1
1. Access the image studio

Sign up for Pippit ad banner maker, click "Image Studio," and choose "Image Editor." Then, select the right size for the poster, flyer, email header, menu, or invoice under "Marketing" or manually enter the dimensions and click "Create."

STEP 2
1. Create and edit your ad

In the editing interface, click "Templates," look for a suitable preset using the search, search by image, or filter options, and add it to the canvas.

Click the text in the preset and add your own content. Change the font style, color, size, alignment, and other settings of the text to your liking. Then, click the image, choose "Replace," and import your own from your PC. You can also use the preset color palettes and "Optimize Color" option to modify the color of the template based on your ad's theme. Then, add shapes, frames, or stickers to the template to change the layout and use smart tools to retouch the subject face, upscale the resolution, or improve the low-light issue.

STEP 3
1. Download the ad to your device

Click "Download All," select PNG or JPEG format, and click "Download" to save the ad to your device.

Explore the full potential of Pippit

Let's explore some advanced features of Pippit that'll help you create engaging and professional ads for your marketing:

• One-click video solution

The one-click video solution quickly imports your product details from their Amazon, TikTok Shop, and Shopify links and generates engaging ad videos in seconds. It also adds AI-generated script, digital character, and voice to your videos.

• AI product images

Pippit offers an advanced Image Studio to create product images without the need for a professional shoot. AI automatically removes the cluttered backdrop so you can swap it with a solid color or preset, add text, and upscale the resolution.

• Advanced video and image editing

With the video and image editors in Pippit, you can trim, adjust colors, add text, and apply effects to match your brand’s style. It also has smart tools to turn on camera tracking, remove the background, increase the resolution, and more.

• E-commerce marketplace integration

The tool easily connects to TikTok Shop, Shopify, and Amazon to import your product images and details. You can then use them to create your professional pictures or videos for your ads.

• Auto-publisher and analytics

Pippit offers a content calendar to schedule and publish ads automatically on multiple platforms. Its built-in analytics dashboard tracks performance to help you refine your strategy for better engagement and sales.

Successful creative ad solutions that drive conversions

Great ads do more than get people's attention; they turn viewers into buyers. Here are brands that use creative ad strategies to grow their business:

• Gymshark - content marketing on YouTube: Gymshark, a fitness apparel brand, shares workout videos, athlete stories, and training tips on YouTube to connect with its audience. These videos feature trainers, athletes, and influencers to not only keep their viewers motivated but also naturally feature their products.
• Liquid I.V. - podcasts: Liquid I.V. reaches Gen Z and millennials through podcasts and streaming ads on Peacock and Hulu. They sponsor popular podcasts, like The Bill Simmons Podcast and Anything Goes with Emma Chamberlain, where hosts personally endorse the product. This makes the ads feel more natural and trustworthy.
• Oreo - social media campaigns: Since 2013, Oreo has dominated social media with quick, creative posts. Their “You can still dunk in the dark” tweet on X during the 2013 Super Bowl blackout went viral in minutes. Oreo uses a playful tone to keep audiences interested in its products through fun digital campaigns like Wonderfilled.
• Ruggable - influencer marketing: Ruggable increased their sales by 32% through influencer marketing. They teamed up with 400 influencers, including parents, pet owners, and designers, to reach the right people. This led to 2,300 posts, 36 million views, and 166,000 new followers.
• Flourist - content marketing: Flourist promotes its freshly milled flour through content marketing. They share farmer stories, teach proper flour storage, and provide recipes for sourdough bagels, lemon cake, and more to make baking easy and inspiring for their readers.

Future ad trends 2025 & beyond: What to expect

In 2025, advertise solutions will be smarter, more personal, and way more interactive. AI will allow brands to create targeted ads in no time, while personalized content will make ads feel less salesy and more like recommendations. Moreover, short videos and shoppable posts will keep growing since people love quick, engaging content.

There's more! Augmented reality (AR) ads will let you see how a product looks before buying. Also, with new privacy rules in place, brands will have to get creative without relying too much on personal data.

Conclusion

In this article, we've shared the top ad solutions to increase your brand awareness and provided some must-know tips for selecting the right strategy. We've also explored how Pippit is shaping the future of making images and videos for marketing. It offers advanced tools to not only generate product highlight videos but also edit and create posters, banners, flyers, and other advertising material in seconds. So, sign up for Pippit today and take your brand to the next level!

FAQs

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1. How do creative advertising solutions work?

Advertising solutions help brands reach people using interesting content and the right platforms. This can include social media posts, influencer promotions, videos, and interactive ads. The idea is to get attention, keep people interested, and encourage them to take action. With AI-powered tools like Pippit, creating high-quality ads has never been easier. It offers tools to design videos, posters, and other marketing materials in seconds for brands of all sizes.

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1. Why are advertisement solutions important for my business?

Advertisement solutions bring more people to your business, increase sales, and build brand recognition. They allow you to reach the right audience through social media, videos, influencers, and other channels. In this regard, Pippit provides a smart video generator, image and video editors, templates, and even content publishing and analytics tools so you can entirely focus on building and growing your brand while keeping your marketing fresh and engaging.

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1. How do I choose the right ad solution for my business?

To choose the right ad solution, understand who your customers are and where they spend their time. Social media ads work well for younger audiences, while email marketing or search ads might suit other businesses. Consider your budget and goals, test different strategies, and track performance to know what works best. With Pippit, creating high-quality ads takes less time and effort. It provides complete content creation and management tools for businesses to launch engaging campaigns without needing advanced skills.